June 17th, 2022

A day in Whiskey-making paradise: Valtteri visits WhistlePig in Vermont

Alfa Romeo F1 Team ORLEN driver Valtteri Bottas paid a visit to the WhistlePig farm in Shoreham, Vermont, home of premium rye whiskey brand WhistlePig. As a man with a taste for the finer things in life, Valtteri made himself at home in those delightful settings, at the very core of WhistlePig, learning all the secrets about rye whiskey distillery and making his own whiskey-based cocktails – such as the Maple Old Fashioned – in the week leading to the Canadian Grand Prix.

An official partner of Alfa Romeo F1 Team ORLEN, WhistlePig was founded in 2007 with the aim of crafting the world’s finest and most interesting rye whiskeys. The Vermont-based company is committed to constantly pushing itself to unlock the potential of rye whiskey and protect what makes it great, innovating to make it better: a vision akin to the Team’s own values.

On his visit to the WhistlePig grounds, Valtteri experienced the whole journey of whiskey creation, from harvesting the rye to the inner working of the distilling process. A man with a passion for crafting excellent products and with a growing knowledge of spirits-making, the Finnish ace also tried his hand on farming equipment before accompanying the local experts through stills and casks to witness the distillation and ageing process of WhistlePig’s finest whiskeys.

Valtteri’s visit to the WhistlePig grounds further strengthened the partnership between Alfa Romeo F1 Team ORLEN and the premium rye whiskey brand, which has been a success story from the start of the 2022 season.

Valtteri Bottas, Alfa Romeo F1 Team ORLEN driver: “I would like to thank WhistlePig for having me in their farm in Vermont, in the heart of their business. It was fascinating to learn more about rye whiskey production – spirits-making is something I am really passionate about – and I had fun making my own cocktails! I also had the chance to get to know better our partner, with whom we share very similar ideals when it comes to setting new standards and continuously innovate. I am looking forward to returning the favour and welcoming WhistlePig to one of our races soon.”

Jason Newell, CMO of WhistlePig Whiskey: “It was a pleasure to welcome Valtteri to our Vermont farm and show him our world. We hope the visit helped him get a glimpse of the philosophy of WhistlePig, as well as the care and passion that goes into our rye whiskey. We are strengthening our partnership with Alfa Romeo F1 Team ORLEN as there are more similarities between whiskey making and auto racing than one would think. At the core of both pursuits, it’s all about boundary-pushing innovation and the learnings that come from out-of-the-box thinking – dream, design, develop, build, (taste) test, measure and learn from the results. Both Alfa Romeo F1 Team ORLEN and WhistlePig share this passion for beating the competition in every aspect of our respective worlds.”