September 28th, 2021

Alfa Romeo Racing ORLEN F1 Esports sets no limits with IMB Racewear partnership

Alfa Romeo Racing ORLEN F1 Esports Team will turn up the style in the 2021 F1 Esports Pro Series with a new partnership with IMB Racewear. An innovative player in the world of sim-racing and motorsport apparel, IMB Racewear will supply the drivers and management of Alfa Romeo Racing ORLEN F1 Esports with team and race kit for the 2021 season and beyond.

IMB Racewear will also make these products available to fans with the launch of an online shop featuring the Alfa Romeo Racing ORLEN F1 Esports range. True to their mantra – designed “4 You, By You”, all products by IMB Racewear are fully customisable, making them the ideal choice for racers and fans alike.

Iain Berryman, CEO IMB Racewear: “I am delighted that IMB Racewear® has become the official team wear partner of Alfa Romeo Racing ORLEN F1 Esports. It’s an exciting start to a long-term relationship in which both brands embody the highest level of commitment and dedication to our sectors. We cannot wait to see how the season progresses and to see the team bringing unique options for both Alfa Romeo Racing ORLEN F1 Esports and their fans. We’re able to provide exciting merchandise options, allowing a focus on expanding and exploring new products. We look forward to the future with Alfa Romeo Racing ORLEN F1 Esports and all the success that will follow.”

Frédéric Vasseur, Team Principal Alfa Romeo Racing ORLEN: “Our F1 Esports team has been growing year-on-year and to bring an exciting brand such as IMB Racewear onboard is a sign of this progress. Esports is an effective way to reach new audiences and expand our existing fan base: IMB Racewear’s no limits, fully custom approach allows both our drivers and our fans to access sim racing and real-life racing products tailored to their needs and expectations. It’s a new competitive edge for our team, both on and off the track.”